Poland

The global economy is facing weaker growth and increasing fragmentation, as a result of rising geopolitical tensions, especially due to the war in Ukraine and the US-China strategic rivalry. Protectionism, industrial policy and a focus on resilience…

It is expected to be a negative picture for computer and peripherals in Poland in 2024, with volume sales decline for the third year in a row. Though inflation is easing, consumers are still price sensitive. In addition, with many consumers having…

After two years of volume decline, the picture is expected to be more positive for consumer electronics in Poland in 2024, with volume sales rising slightly. Economic indicators are improving and inflation is also easing. As such, constant value…

Volume growth is expected to be healthy for headphones in Poland in 2024, largely driven by significant volume sales of TWS earbuds. That being said, consumers continue to be price sensitive, after several years of inflation, though inflation eases…

Home audio and cinema in Poland is expected to register volume decline. This represents a continuation of the downward trend established over the review period. This shift is due to household preferences moving away from home audio and cinema towards…

Overall, there is expected to be a fall in volume sales of home video in Poland in 2024. TVs remain a high priority consumer electronic product, being one of the most popular products in terms of both value and volume sales. Nevertheless, demand has…

Imaging devices in Poland are expected to see a double-digit percentage volume decline, as smartphones continue to steal volume share. Smartphones today have high-quality cameras that are sufficient for the photography and video needs of the average…

Volume sales for in-car entertainment are expected to fall in Poland in 2024, particularly for in-car navigation. There is growing obsolescence in in-car navigation, as new cars come equipped with integrated in-car entertainment, reducing the need…

Smartphones in Poland are expected to register a slight increase in volume sales in 2024. However, constant value sales growth is expected to be higher, as consumers opt for higher specification models. Smartphone screen sizes also continue to become…

Portable players are one of the few consumer electronics that are expected to see an increase in volume sales in Romania in 2024. This is due to the healthy performance of wireless speakers. There is an increasing range of brands available in the…

Volume sales for wearable electronics are expected to soar in Poland in 2024. Since the pandemic, consumers have become more mindful of their health and this is supporting volume sales of wearables, as consumers look to be more active and also to…