Poland

For a significant period, energy drinks seemed to be resistant to all negative factors influencing the soft drinks category. It registered solid volume growth in 2021, when many categories declined due to the rising prices caused by the newly…

In 2023, retail volume sales of carbonates fell back into decline. Carbonates was still recovering from the sharp price increases caused by Poland’s sugar tax in 2021, when high inflation caused further price shocks for consumers. Although unit price…

Economic dynamics, notably high inflation and escalating living costs have fuelled a greater emphasis among consumers in Poland on price-consciousness. This inclination has driven a significant demand for cost-effective yet high-quality hosiery…

Personal luxury retail value sales increased by 18% in 2023 to amount to PLN6.6 billion, supporting growth recorded by leading brand providers, such as L’Oréal Polska Sp zoo, Kering SA and Chanel SA. Sales fell by 19% in 2020 due to the pandemic, but…

Having experienced a slowdown during the height of the pandemic, wound care showed signs of greater stability in 2023. This was largely attributable to the rollback of stringent pandemic-related restrictions and a gradual decrease in the public's…