Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Poland. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Despite Poland's sustained high inflation in 2023, the prices for sports and sports-inspired clothing continued their upward trajectory, albeit at a slower pace than in 2022. Consequently, sportswear experienced significant sales growth in value…
In 2023, outbound tourism from Poland expanded significantly, while domestic tourism witnessed double-digit growth, significantly contributing to the increased demand for men's swimwear. The rise in international and domestic travel has spurred a…
Recent fashion aesthetics like 'Old Money' and 'Quiet Luxury' have spurred a surge in demand for classic accessories such as hats/berets, belts, and silk scarves. In 2023, these categories exhibited substantial growth rates, reflecting the evolving…
In the first half of 2023, concerns and misconceptions arose regarding the importation of sunflower oil into Poland, primarily due to geopolitical issues and trade restrictions. The Minister of Agriculture clarified that sunflower oil was not,…
In 2023, Poland’s inflation rate remains in double-digits and many households are experiencing a deterioration in living conditions. The uncertain macroeconomic situation, high interest rates and the depreciation of real incomes has caused a slowdown…