Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Poland. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Convenience stores recorded slower value dynamics than overall retail in 2023. Higher prices in this channel stimulated a consumer shift towards discounters and supermarkets. The situation in the market favoured retail chains that can afford to offer…
In 2023, the Polish market for packaged cooking ingredients and meals experiences significant growth and evolving consumer preferences. The ready meals category leads in terms of value, and to some extent in volume, with rigid plastics as the primary…
The majority of subcategories within cough, cold and allergy remedies recorded positive growth in retail volume terms in 2023. This was due, in a large part, to a return pre-pandemic lifestyles, which facilitated the spread of the influenza virus and…
The number of personal credit cards in circulation has been falling over the review period. Due to the high interest rates on credit cards, some consumers are paying off balances and closing credit card accounts. This trend can also be linked to the…
After dairy packaging unit volumes grew at their fastest rate in almost a decade in 2020, with COVID-19 the main driver of this, with slightly above-average growth also being seen in 2021, sales continued to increase in 2022. Cheese, one of the main…