Portable Players

Market research on the consumer electronics industry. Standardise...

Market research on the consumer electronics industry. Standardised and cross-comparable total market sizes, and share data, distribution and industry trends and market share ​category level information.

Country Report

Portable Players in Austria

Jul 2024

Portable players in Austria continue to experience significant decline in volume sales over 2024 due to falling demand in all sub-categories. At the same time, a slight increase in current value sales reflects the growing preference for higher…

USD 1,100
Country Report

Portable Players in Denmark

Jul 2024

In 2024, retail volume sales of portable players continue to decline, primarily due to the increasing substitution of e-readers and portable media players with smartphones and tablets. Households are prioritising multifunctional consumer electronics…

USD 1,100
Country Report

Portable Players in the United Kingdom

Jul 2024

Demand for overall portable players in the UK remains positive, driven by the dominant category of wireless speakers. Local consumers are increasingly interested in and attracted to different portable audio solutions such as wireless speakers, while…

USD 1,100
Country Report

Portable Players in Germany

Oct 2023

Despite a crisis-driven year, portable players is expected to manage to achieve slightly positive growth in both volume and current value sales in 2023; this makes it one of the few product categories within consumer electronics to do so. An…

USD 1,100
Country Report

Portable Players in Norway

Aug 2023

Portable players is another category suffering from cannibalisation from smartphones, along with seeing competition from tablets and laptops (to a lesser extent). The main reason here is the fact that smartphones, tablets, and the like, offer…

USD 1,100
Country Report

Portable Players in Sweden

Aug 2023

Sales of portable players is recording growth in retail volume terms in 2023, but this being fuelled entirely by the growing demand for wireless speakers. E-readers continue to lose appeal while portable multimedia players have now largely…

USD 1,100
Country Report

Portable Players in Portugal

Aug 2023

Portable players continued to see positive growth in retail volume terms in 2023. The category is dominated by wireless speakers, which are highly compatible with busy, “on-the-go” lifestyles, particularly since the removal of restrictions associated…

USD 1,100
Country Report

Portable Players in the Netherlands

Jul 2023

Portable players looks set to register a slight increase in volume sales in 2023 thanks to wireless speakers, the only expanding category amongst several declining categories. Portable media players has recorded a strong decline in sales as these…

USD 1,100
Country Report

Portable Players in Greece

Jul 2023

Wireless speakers are the only growth area in portable players and also account for most volume sales. Low-cost Bluetooth-enabled speakers are especially popular among younger consumers and are mainly used to stream music via smartphones and…

USD 1,100
Country Report

Portable Players in Turkey

Jul 2023

The wireless speakers category is bucking the downward trend with notable retail volume growth in 2023. Rising numbers of Turkish consumers continue to shift towards wireless speakers, having gained the habit during the pandemic when many people…

USD 1,100
Country Report

Portable Players in Spain

Jul 2023

Retail volume sales of e-readers continued declining during the review period and appear to be in long-term decline with a further heavy decline set to be seen in 2023. The category has in part been impacted by the popularity of smartphones with some…

USD 1,100
Country Report

Portable Players in Italy

Jul 2023

Wireless speakers will continue to exhibit volume growth in 2023, with some of this rise in sales coming at the expense of portable media players, a category in steep decline. Smartphones and streaming content are cannibalising portable media…

USD 1,100
Country Report

Portable Players in France

Jul 2023

Portable players has been showing flat-negative growth over the review period, which worsened through 2021-2023. That said, the overall category volume is expected to be back in small positive volume growth in 2024. Wireless speakers remains the…

USD 1,100
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