Romania

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Romania. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Edible Oils in Romania

Nov 2023

The projected drop in retail volume sales of edible oils over 2023 is due to price hikes. The prices of sunflower seeds hiked due to the war in Ukraine and a prolonged dry season, alongside higher manufacturing and retailing costs driven by fuel and…

USD 1,195
Country Report

Cooking Ingredients and Meals in Romania

Nov 2023

The performance of cooking meals and ingredients during 2023 was influenced by the impact of food price rises over the rate of inflation for many basic food products, which hiked the cost of living for consumers. The high cost of living had a…

USD 2,450
Country Report

Pre-Paid Cards in Romania

Nov 2023

Pre-paid cards are experiencing significant growth in 2023, encompassing a surge in the number of cards in circulation, the volume of transactions, and their overall value. This surge is primarily attributed to the remarkable growth potential…

USD 1,195
Country Report

Financial Cards and Payments in Romania

Nov 2023

Romania lags behind in financial inclusion compared to other nations, showcasing a lower uptake of basic financial services, primarily due to a trifecta of factors: low financial literacy levels, a significant grey economy, and a widespread…

USD 2,300
Country Report

Debit Cards in Romania

Nov 2023

Online payments have seen a significant surge in popularity, continuing through 2023, with an increasing number of e-commerce transactions being finalised through online payment methods. Electronic direct transfers and ACH (Automated Clearing House)…

USD 1,195
Country Report

Credit Cards in Romania

Nov 2023

The growth in credit card transactions is slowing down as a result of persisting inflation and escalating consumer prices, prompting a return to higher levels of budget-consciousness and financial uncertainty. Economic instability has led to reduced…

USD 1,195
Country Report

Consumer Lending in Romania

Nov 2023

Consumer lending in Romania for the year 2023 portrays a nuanced landscape influenced by several key factors. The confluence of increasing interest rates, high inflation, and the geopolitical context shaped by the Russian invasion of Ukraine has…

USD 2,300
Country Report

Consumer Credit in Romania

Nov 2023

Consumer lending in 2023 is experiencing a slowdown due to the rapid rise in interest rates and the prevailing economic uncertainty. There is a notable increase in interest in quick loans from non-banking institutions and card lending. The surge in…

USD 1,195
Country Report

Charge Cards in Romania

Nov 2023

Charge cards experience sluggish growth due to rising inflation and a low economic performance, leading companies to optimise expenditures by reducing spending limits. However, charge cards lack digital options that are flourishing in other card…

USD 1,195
Country Report

Womenswear in Romania

Nov 2023

Inflation has shaped how Romanians make purchases, with impulse shopping now declining. However, demand for womenswear remained high in 2023, as consumers prefer to wait for discounts or sometimes even to buy in instalments rather than giving up…

USD 1,195
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