Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Romania. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
With Romanian consumers having returned to more active lifestyles in the wake of the COVID-19 crisis, there has been an increased incidence of minor injuries. The greater engagement in physical exercise amongst health conscious consumers and children…
Value growth in baby food is being supported by inflation and, thus, high unit prices in 2023, whereas volume is flat. Unit prices have been pushed up by the rising costs for transport, storage, and distribution logistics, in particular for baby…
Value growth in butter and spreads is being supported by high unit prices, while volume remains in a decline. These factors are in direct correlation, as the skyrocketing prices, driven by inflationary pressures and increases in costs, mean…
Cheese is experiencing the cross-category trend of value being supported by high prices, whereas volume is being suppressed by low consumer spending power in the inflationary context. The overall volume declines in cheese are also the consequence of…
The performance of dairy products and alternatives in 2023 remains under the impact of still-high inflation and the pushed up costs of living which significantly affect a large part of the population in Romania. In fact, 2023 witnesses a continuation…