Romania

The total elimination of COVID-19 restrictions in 2022 continued to impact results in 2023, with socialising driving visits to bars and cafés. However, inflation remained high in 2023, and while sales increased, there were reduced growth rates for…

Value growth in butter and spreads is being supported by high unit prices, while volume remains in a decline. These factors are in direct correlation, as the skyrocketing prices, driven by inflationary pressures and increases in costs, mean…

The growth in the volume sales of breakfast cereals in 2023, despite significant price increases, can be attributed to reduced price sensitivity among mostly higher-income urban professionals. This demographic group, committed to a healthy lifestyle,…

In 2023, the main drivers of growth for the bottled water landscape were consumers' reluctancy to drink tap water and the tradition of mineral water in the country. Nevertheless, the declining purchasing power in 2023 was reflected in a slowdown of…

The dynamic sales growth that was recorded in bookings in 2023 was mainly the result of the strong interest that many local consumers have in placing early bookings when planning leisure travel. This boom in booking travel and tourism products and…