Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Serbia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…
The vitamins category saw a significant decrease in volume sales of both single vitamins and multivitamins in 2022, which is set to continue in 2023. According to trade interviews, in the first quarter of 2023 volumes declined by 30% compared with…
Disposable income decline and growing prices are leading to a drop in retail volume sales of weight management and wellbeing in 2023. Economising consumers are visiting pharmacies to purchase necessary products, but, as consumers have become more…
Wine volume sales in Serbia rose moderately in 2023, driven by higher consumption in on-trade establishments where volumes returned to pre-pandemic levels. Despite the boost in on-trade sales, demand through the off-trade also remained stable with…
Demand for wipes in Serbia has been supported by elevated hygiene standards since the COVID-19 pandemic. Though wipes registered double-digit current value growth in 2023, constant value sales were flat. Prices have been rising due to the soaring…
Consumption of wound care is being stimulated by Serbians’ return to pre-pandemic lifestyles. As consumers spend more time outside their homes, the incidence of the kind of minor injury that requires wound care is rising. In addition, the health and…
As Serbians returned to pre-pandemic lifestyles in the latter half of the review period, retail volume sales of yoghurt and sour milk was pushed into decline. In 2023, consumers are still spending more time outside of the home and are enjoying eating…