Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Slovenia.
In 2023, cider emerged as the fastest-growing category of alcoholic drinks in Slovenia. Its increasing popularity can be attributed to the well-known health benefits of its ingredients and the high number of apples produced locally. Consumers are…
Chocolate confectionery is seeing steady growth in value and volume terms in 2024. Chocolate is often associated with mood enhancement and stress relief and as such it has remained extremely popular in 2024 as consumers pursue increasingly busy…
The cheese category is growing in volume and value terms. Inflation is driving the value growth of the category while the functional and health effects provided by consuming cheese are driving the volume growth of the category, where spreadable…
Carbonates is growing steadily in volume terms and is the best performing category, as reduced-sugar products gain ground due to healthier lifestyles. Consumers are now more aware of the negative health effects of sugar and are seeking to lower their…
Butter and cooking fats are declining in volume terms due to growing health awareness. Considerable publicity in the media is raising awareness about the unhealthy effects of butter and fats. Health experts identified butter as one of the key…