Snacks

Sweet biscuits, snack bars, and fruit snacks is inching back into positive volume growth in Vietnam in 2024, with snack bars as the best performer, followed by fruit snacks and then sweet biscuits. In a cross-category trend, inflationary pressures…

Sugar confectionery is achieving positive value and volume growth in Vietnam in 2024, despite inflationary pressures, suppressed consumer spending power, and the fact that sugar confectionery is seen as both unhealthy and non-essential. Therefore,…

Snacks is achieving positive volume and value sales in Vietnam in 2024, thanks to manufacturers making significant efforts to control their prices in the face of increasing production costs. For example, through regular discounts and promotions,…

Savoury snacks bounces back into positive volume growth in Vietnam in 2024, although potential sales remain somewhat suppressed by ongoing economic factors which continue to limit consumers’ spending power. Within this environment, consumers are…

Ice cream inches back into small positive volume gains in 2024, despite challenges facing the category. To start, inflationary pressures continue to create price sensitivity in consumers, thus, budget-conscious consumers focus their spending on…

Gum manages to inch back into marginally positive volume gains in Vietnam in 2024, although recovery of the category remains hampered by inflationary pressures leading to lower consumer spending power. Gum is being affected due to the fact it is…

Chocolate confectionery is seeing small volume gains in Vietnam in 2024, while value is better supported by inflationary pressures leading to higher unit prices. Notably, global increases in the cost of raw ingredients such as cocoa and sugar are…