Snacks

Gum continues to see steady growth in retail volume terms in 2024, although growth has been stronger in current value terms which is due to price inflation. Gum is entirely an imported product and thus it has been impacted by higher transportation…

In 2024, retail value sales of gum in Cameroon are set to record substantial growth. This strong increase is largely driven by inflationary pressures, however, as volume growth is muted. While characteristics like flavour, freshness and texture play…

Despite the initial growth spurt in 2024, the gum category experienced a significant slowdown in sales later in the year in Canada. This shift can be attributed to a decline in consumer interest, as preferences veer towards healthier snacking…

Unit price growth of gum in Chile serves as a crucial mechanism to offset volume decline, navigating the complex interplay between consumer behaviour, market dynamics, and pricing strategies. As the demand for gum experiences fluctuations, influenced…

After a year of strong retail current value decline in 2022, gum in China returned to growth in 2023, and recovery is expected to continue in 2024. Both chewing gum and bubble gum saw the same trend of decline followed by rebound. However, the upward…