Innovation

Discover new product launches faster than ever before. Track product expansion and withdrawal from across the global digital shelf, with an AI-powered new products database and global analysis of consumer megatrends.

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Track product lifecycle from roll-out to phase-out

To help you understand product innovation better, we can tell you when new brands are failing or succeeding, with up-to-date information on whether a new product is expanding or being dropped by online retailers.

 

Using Innovation, you can discover where most products are likely to launch first. This helps you to prioritise winning innovations and uncover the opportunities that represent the greatest potential for your category. Get ready to transform the way you launch new products to win today, tomorrow and beyond.

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Identify new product development

See which brands are launching and expanding throughout the E-Commerce channel quickly and choose which ones you want to monitor more closely.

Understand key product insights

Tap into Euromonitor’s innovation analysis to find key insights and new product trends from our wider reports and megatrend data.

Unlock winning product strategies

Combine our new product development (NPD) insights, trend reports and industry survey data to determine your product innovation approach.

How can you discover the latest innovation opportunities in your category?

Where do new brands and sub-brands first appear online? Which flavours, claims, formats and packaging are new brands using when launching across markets? And how are your competitors positioning new launches? Answer all of these questions and more with the help of Passport Innovation.

EI ILLUSTRATIONS 2024 V7 Outlined Innovation

Our coverage

 

Combining our extensive data science capabilities, deep industry expertise and global analysis of consumer megatrends, we help you unlock key insights on how and why categories are being disrupted. 

We monitor the 54 most disruptive consumer goods categories and sub-categories, across 32 countries, where the pace of innovation is set for the rest of the FMCG space.  

Visualise how brands and sub-brands expand across retailers, countries and categories over time, with detailed summaries of their attributes and positioning.

Be the first to know which new brands are failing or succeeding, with up-to-date information on whether a new product is expanding or being dropped by online retailers.

Identify new launches faster than any other platform, with minimal lag. Flag new brands and sub-brands as they hit online retailers around the world.

The only new product development platform that exclusively monitors e-commerce data and where most products are likely to launch first.  

Actionable and engaging thought leadership identifying key sustainability trends.

Related insights

Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our research experts and robust data platform, Passport. Here are your must-read insights for October 2024.

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Latest Developments in Packaged Food Innovations

Despite ongoing challenges with inflation, increased costs of product/distribution, and raw material price rises, innovation remains a key driver of success for the packaged food industry. Packaged food innovation strategies are being refined to provide better products that push the bar on health, sensory experience, and value demands.

Top Three Beauty Innovation Trends

Euromonitor International identified three key innovation trends in beauty and personal care in 2024, utilising the new Passport Innovation portal—an AI-powered platform that measures the incidence of new brand and sub-brand launches at online retailers across 54 FMCG categories and 32 countries. Innovation in curly hair care, proactive skin care, and multifunctional sun care are helping drive product launches and trends in the beauty and personal care market.

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E-Commerce

Eliminate the guesswork from tracking online sales and see who is winning online

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Passport

Our award-winning knowledge hub for forward thinkers.

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