Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Ukraine. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The biggest story in staple foods in Ukraine in 2023 was that all sales in all categories were still being significantly impacted by the ongoing war that rages in many parts of the country as well as high inflation due to the collapsing exchange…
Pasta registered positive retail volume growth in 2023 as sales rebounded from the double-digit declines recorded in the category over the course of 2022. However, it should be noted that demand for pasta fell at a slower rate than in most other…
Processed seafood recorded a favourable sales performance during 2023 as the category rebounded from the severe sales declines that were recorded over the course of 2022, the result of the Russian Federation’s invasion of Ukraine in February of that…
2023 witnessed a robust recovery for sales of shelf stable fruit and vegetables in Ukraine after the category fared better than most other categories of packaged food during 2022. Retail volume sales of shelf stable fruit and vegetables declined over…
Breakfast cereals recorded a positive sales performance in retail volume terms during 2023 after the category registered significant declines in retail volume sales over the course of 2022. One of the main reasons for the substantial declines seen in…
During 2023, demand for bread continued to increase in Ukraine as government efforts to regulate the price of bread ensured that many of the products in the category remained affordable for the majority of Ukrainians. Indeed, the low average unit…
Retail volume sales of honey remained well below 2021 levels in 2023 despite positive growth over the course of the year and this is due to the dramatic declines previously seen in demand for honey as armed conflict gripped Ukraine during 2022. With…
2023 saw sauces, dips and condiments subject to a complex matrix of different trends, some of which derived from the ongoing war in Ukraine, while others were simply a reflection of the general consumer trends that were in effect before the onset of…
Meals and soups recorded a relatively robust sales performance during 2023 as retail volume sales increased across all categories. This can be partly seen as the natural response to the dramatic decline seen in demand for meals and soups in the…
After the onset of armed conflict in 2022 led to plummeting retail volume sales of sunflower oil over the course of the year, 2023 saw a return to positive retail volume growth in the category. One key factor to consider here is that there is now a…