Ukraine

In 2023, toys and games in Ukraine witnessed a significant increase in value, with video games hardware emerging as the primary driving force behind this growth. Several factors contributed to this notable upswing. Firstly, there was a discernible…

In 2023, there was a surge in the popularity of traditional toys that appealed not only to children but also to adults in Ukraine, particularly in the construction category. This surge was primarily fuelled by the relaunch of LEGO Ukraina TOV in…

Foods vending was the most dynamic performer within vending in Ukraine in current value growth terms by some distance in 2023. While this was partly due to high inflation and the ongoing emergence of sales from a relatively low base, its strong…

Video games hardware experienced remarkable growth in 2023 in Ukraine, largely driven by the rebound in imports compared to the previous year, resulting in the resurgence of leading companies like Sony Ukraine TOV. Notably, Sony Ukraine TOV witnessed…

There is a developing wine culture in Ukraine with locals becoming more familiar with the different varieties and this is supporting a per capita increase in sales. Many consumers remained limited in their traveling in 2023 due to legislative…