Wearable Electronics in South Africa

July 2024
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Overview:

Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Wearable Electronics industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Wearable Electronics in South Africa report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Wearable Electronics in South Africa?
  • Which are the leading brands in South Africa?
  • How are products distributed in South Africa?
  • How is the rise of e-commerce changing the retail landscape?
  • How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
  • How are considerations such as urban development and the rise in single-person households driving sales growth?
  • Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
  • Where is future growth expected to be most dynamic?

Wearable Electronics in South Africa - Category analysis

KEY DATA FINDINGS

Wearable electronics gains further popularity, driven by rising awareness of need to maintain healthy lifestyle
Demand for activity bands continues to decline
Wearable electronics represents a highly competitive landscape
Health and wellness trend will continue to increase demand for wearable electronics
Greater smartphone penetration will boost demand for smart wearables
Table 1 Sales of Wearable Electronics by Category: Volume 2019-2024
Table 2 Sales of Wearable Electronics by Category: Value 2019-2024
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2020-2024
Table 6 LBN Brand Shares of Wearable Electronics: % Volume 2021-2024
Table 7 Distribution of Wearable Electronics by Channel: % Volume 2019-2024
Table 8 Forecast Sales of Wearable Electronics by Category: Volume 2024-2029
Table 9 Forecast Sales of Wearable Electronics by Category: Value 2024-2029
Table 10 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Wearable Electronics by Category: % Value Growth 2024-2029

Consumer Electronics in South Africa - Industry Overview

Consumer electronics in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
Table 12 Sales of Consumer Electronics by Category: Volume 2019-2024
Table 13 Sales of Consumer Electronics by Category: Value 2019-2024
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2020-2024
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2021-2024
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2019-2024
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2024-2029
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2024-2029
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2024-2029
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2024-2029

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Wearable Electronics

    • Activity Bands
    • Activity Watch (Analogue)
    • Activity Watch (Digital)
  • Smart Wearables

Wearable Electronics

Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.

See All of Our Definitions
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Wearable Electronics research and analysis database.

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