Protein is considered beneficial for many reasons, including making people feel fuller for longer, while health-conscious consumers favour snacks with this claim, as they perceive it as supporting their overall health and wellbeing. High protein snack bars offer further expansion opportunities over the forecast period in the UK, supported by increasing consumer commitment to participate in regular exercise and sporting activities.
Vegan and plant-based products are likely to gain further popularity as an increasing number of consumers become interested in both the environment and animal welfare, or simply want to reduce the amount of animal-based nutrients in their diets. This should benefit dietary and free from snacks.
Products which offer functionality or fortification will continue to increase in popularity in the UK, with their consumer base widening beyond those with specific health issues or sports lovers to people seeking to strengthen their metabolism and become generally more resilient to health problems. As such, probiotic, which is a fortified/functional type of health and wellness attribute, is anticipated to record a positive performance within snacks over the forecast period.
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Understand the latest market trends and future growth opportunities for the HW Snacks industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This report originates from Passport, our HW Snacks research and analysis database.
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