Snacks in Spain

June 2024
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Overview:

Understand the latest market trends and future growth opportunities for the Snacks industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Snacks industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Snacks in Spain report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Snacks in Spain?
  • Which are the leading brands in Snacks in Spain?
  • How are products distributed in Snacks in Spain?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Snacks?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Spain?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
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Snacks in Spain

Snacks in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for snacks?
Table 1 Sales of Snacks by Category: Volume 2019-2024
Table 2 Sales of Snacks by Category: Value 2019-2024
Table 3 Sales of Snacks by Category: % Volume Growth 2019-2024
Table 4 Sales of Snacks by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Snacks: % Value 2020-2024
Table 6 LBN Brand Shares of Snacks: % Value 2021-2024
Table 7 Penetration of Private Label by Category: % Value 2019-2024
Table 8 Distribution of Snacks by Format: % Value 2019-2024
Table 9 Forecast Sales of Snacks by Category: Volume 2024-2029
Table 10 Forecast Sales of Snacks by Category: Value 2024-2029
Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Snacks by Category: % Value Growth 2024-2029

DISCLAIMER

Summary 1 Research Sources

Chocolate Confectionery in Spain

KEY DATA FINDINGS

Producers focus on impulse and sharing formats to attract consumers
Players look for new ways to add value to their chocolate confectionery
Consumers switch from dark to milk and white chocolate as price pressures inform purchasing decisions
Category maturity likely to limit growth but opportunities still remain within chocolate confectionery
Other sweet snacks informing new product development
Health and wellness trend likely to inform new product development over the forecast period
Summary 2 Other Chocolate Confectionery by Product Type: 2024
Table 13 Sales of Chocolate Confectionery by Category: Volume 2019-2024
Table 14 Sales of Chocolate Confectionery by Category: Value 2019-2024
Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2019-2024
Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2019-2024
Table 17 Sales of Chocolate Tablets by Type: % Value 2019-2024
Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2020-2024
Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2021-2024
Table 20 Distribution of Chocolate Confectionery by Format: % Value 2019-2024
Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2024-2029
Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2024-2029
Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2024-2029

Gum in Spain

KEY DATA FINDINGS

Increasingly active lifestyles and a buoyant tourism industry support sales of gum in 2024
Perfetti Van Melle acquires Mondelez’s gum while private label puts pressure on Mars
Functional claims help add value to chewing gum
Gum will need investment to fend off signs of category maturity
Trident expected to benefit from new launches while brands likely to focus on impulse sales to avoid competition from private label
Putting the fun in bubble gum will be key to growth
Table 25 Sales of Gum by Category: Volume 2019-2024
Table 26 Sales of Gum by Category: Value 2019-2024
Table 27 Sales of Gum by Category: % Volume Growth 2019-2024
Table 28 Sales of Gum by Category: % Value Growth 2019-2024
Table 29 Sales of Gum by Flavour: Rankings 2019-2024
Table 30 NBO Company Shares of Gum: % Value 2020-2024
Table 31 LBN Brand Shares of Gum: % Value 2021-2024
Table 32 Distribution of Gum by Format: % Value 2019-2024
Table 33 Forecast Sales of Gum by Category: Volume 2024-2029
Table 34 Forecast Sales of Gum by Category: Value 2024-2029
Table 35 Forecast Sales of Gum by Category: % Volume Growth 2024-2029
Table 36 Forecast Sales of Gum by Category: % Value Growth 2024-2029

Sugar Confectionery in Spain

KEY DATA FINDINGS

Pack sizes become a focus of new product development as Spain’s economy comes under pressure
Haribo remains on top thanks to strong investment in marketing and new product development but rivals continue to gain share
Medicated confectionery attracting interest from those looking for natural solutions to minor health issues
Health and wellbeing claims likely to inform new product development over the forecast period
Players likely to focus on delivering more sustainable solutions as environmental concerns grow
New product development expected to target both children and adults
Summary 3 Other Sugar Confectionery by Product Type: 2024
Table 37 Sales of Sugar Confectionery by Category: Volume 2019-2024
Table 38 Sales of Sugar Confectionery by Category: Value 2019-2024
Table 39 Sales of Sugar Confectionery by Category: % Volume Growth 2019-2024
Table 40 Sales of Sugar Confectionery by Category: % Value Growth 2019-2024
Table 41 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2019-2024
Table 42 NBO Company Shares of Sugar Confectionery: % Value 2020-2024
Table 43 LBN Brand Shares of Sugar Confectionery: % Value 2021-2024
Table 44 Distribution of Sugar Confectionery by Format: % Value 2019-2024
Table 45 Forecast Sales of Sugar Confectionery by Category: Volume 2024-2029
Table 46 Forecast Sales of Sugar Confectionery by Category: Value 2024-2029
Table 47 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2024-2029
Table 48 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2024-2029

Ice Cream in Spain

KEY DATA FINDINGS

Impulse sales on the up backed by increase in tourism while mini formats take retailers by storm
Plant-based ice cream back on form as economic pressures ease
Competition heating up in ice cream with new product development intensifying
Bright outlook for ice cream should encourage further investment in new product development and innovation
Plant-based ice cream set to see sales soar
Sustainable and healthier options likely to draw interest over the forecast period
Table 49 Sales of Ice Cream by Category: Volume 2019-2024
Table 50 Sales of Ice Cream by Category: Value 2019-2024
Table 51 Sales of Ice Cream by Category: % Volume Growth 2019-2024
Table 52 Sales of Ice Cream by Category: % Value Growth 2019-2024
Table 53 Sales of Ice Cream by Leading Flavours: Rankings 2019-2024
Table 54 Sales of Impulse Ice Cream by Format: % Value 2019-2024
Table 55 NBO Company Shares of Ice Cream: % Value 2020-2024
Table 56 LBN Brand Shares of Ice Cream: % Value 2021-2024
Table 57 NBO Company Shares of Impulse Ice Cream: % Value 2020-2024
Table 58 LBN Brand Shares of Impulse Ice Cream: % Value 2021-2024
Table 59 NBO Company Shares of Take-home Ice Cream: % Value 2020-2024
Table 60 LBN Brand Shares of Take-home Ice Cream: % Value 2021-2024
Table 61 Distribution of Ice Cream by Format: % Value 2019-2024
Table 62 Forecast Sales of Ice Cream by Category: Volume 2024-2029
Table 63 Forecast Sales of Ice Cream by Category: Value 2024-2029
Table 64 Forecast Sales of Ice Cream by Category: % Volume Growth 2024-2029
Table 65 Forecast Sales of Ice Cream by Category: % Value Growth 2024-2029

Savoury Snacks in Spain

KEY DATA FINDINGS

Increase in social activities and thriving tourism industry boosts sales of savoury snacks
Hot and spicy savoury snacks inspiring new product development
PepsiCo forced to explore new opportunities as competition grows
Nuts, seeds and trail mixes set to remain a key growth driver and a focus on new product development
Healthier options and sustainable packaging likely to be seen in savoury biscuits
Ouegg brings new novelty to the market as players focus on health and innovation
Summary 4 Other Savoury Snacks by Product Type: 2024
Table 66 Sales of Savoury Snacks by Category: Volume 2019-2024
Table 67 Sales of Savoury Snacks by Category: Value 2019-2024
Table 68 Sales of Savoury Snacks by Category: % Volume Growth 2019-2024
Table 69 Sales of Savoury Snacks by Category: % Value Growth 2019-2024
Table 70 NBO Company Shares of Savoury Snacks: % Value 2020-2024
Table 71 LBN Brand Shares of Savoury Snacks: % Value 2021-2024
Table 72 Distribution of Savoury Snacks by Format: % Value 2019-2024
Table 73 Forecast Sales of Savoury Snacks by Category: Volume 2024-2029
Table 74 Forecast Sales of Savoury Snacks by Category: Value 2024-2029
Table 75 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2024-2029
Table 76 Forecast Sales of Savoury Snacks by Category: % Value Growth 2024-2029

Sweet Biscuits, Snack Bars and Fruit Snacks in Spain

KEY DATA FINDINGS

Price stability boosts volume sales of sweet biscuits in 2024
Sales of snack bars benefiting from wider distribution and a focus on high protein diets
Focus on indulgence informing new product development
Players expected to focus on offering smaller pack sizes
Health claims set to influence new product development
Convenience and healthy eating trends likely to fuel demand for snack bars
Table 77 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2019-2024
Table 78 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2019-2024
Table 79 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2019-2024
Table 80 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2019-2024
Table 81 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2020-2024
Table 82 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2021-2024
Table 83 NBO Company Shares of Sweet Biscuits: % Value 2020-2024
Table 84 LBN Brand Shares of Sweet Biscuits: % Value 2021-2024
Table 85 NBO Company Shares of Snack Bars: % Value 2020-2024
Table 86 LBN Brand Shares of Snack Bars: % Value 2021-2024
Table 87 NBO Company Shares of Fruit Snacks: % Value 2020-2024
Table 88 LBN Brand Shares of Fruit Snacks: % Value 2021-2024
Table 89 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2019-2024
Table 90 Distribution of Sweet Biscuits by Format: % Value 2019-2024
Table 91 Distribution of Snack Bars by Format: % Value 2019-2024
Table 92 Distribution of Fruit Snacks by Format: % Value 2019-2024
Table 93 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2024-2029
Table 94 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2024-2029
Table 95 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2024-2029
Table 96 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2024-2029
The following categories and subcategories are included:

Snacks

      • Chocolate Pouches and Bags
      • Boxed Assortments
      • Chocolate with Toys
      • Countlines
      • Seasonal Chocolate
      • Tablets
      • Other Chocolate Confectionery
      • Bubble Gum
      • Chewing Gum
      • Boiled Sweets
      • Liquorice
      • Lollipops
      • Medicated Confectionery
        • Power Mints
        • Standard Mints
      • Pastilles, Gummies, Jellies and Chews
      • Toffees, Caramels and Nougat
      • Other Sugar Confectionery
    • Frozen Yoghurt
      • Single Portion Dairy Ice Cream
      • Single Portion Water Ice Cream
    • Plant-based Ice Cream
    • Unpackaged Ice Cream
        • Bulk Dairy Ice Cream
        • Ice Cream Desserts
        • Multi-Pack Dairy Ice Cream
        • Bulk Water Ice Cream
        • Multi-Pack Water Ice Cream
    • Nuts, Seeds and Trail Mixes
      • Potato Chips
      • Tortilla Chips
      • Puffed Snacks
      • Rice Snacks
      • Vegetable, Pulse and Bread Chips
    • Savoury Biscuits
    • Popcorn
    • Pretzels
    • Meat Snacks
    • Seafood Snacks
    • Other Savoury Snacks
      • Dried Fruit
      • Processed Fruit Snacks
      • Cereal Bars
      • Protein/Energy Bars
      • Fruit and Nut Bars
      • Chocolate Coated Biscuits
      • Cookies
      • Filled Biscuits
      • Plain Biscuits
      • Wafers
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This report originates from Passport, our Snacks research and analysis database.

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