Maximise sales potential with daily price monitoring
Monitoring your competitor’s prices across various products, categories, brands and channels gives you key insights to react quickly to market shifts and competitor actions.
Using price tracking data you can decide how to price your products competitively, while ensuring profitability. This data can help safeguard your margins, guide retailer negotiations and maximise sales potential through dynamic pricing strategies.
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A proven approach, tailored to your needs
We work closely with you to understand your unique needs. By leveraging our proprietary SKU-level product database of more than 50 million SKUs we create a custom tracker. Additionally, we build original new research for products, categories, brands and channels beyond the scope of our off-the-shelf research.
- Optimise dynamic pricing to maximise sales potential and safeguard margins
- Support negotiations with retailers to secure favourable terms
- Monitor competitor promotions and discounts to inform and adapt pricing strategies
- Tracking and analysis of pricing trends and movements by product
- Promotion type and duration across categories and retailers
- Price tier analysis at product or category level
- Interactive data dashboard
- Customised PowerPoint executive summary
- Detailed Excel workbook
Latest technologies and techniques
We use the latest technologies and best data sources to build rich and robust data. That means interpreting 50+ years of global and local data alongside the fresh insights you need.
Global network
With analysts based in 100 countries and our industry specialist teams, you get access to our global research. Not every consultancy offers this additional layer of local, on-the-ground expertise.
Insights with a human touch
The collective knowledge and experience of our consulting team adds a human touch to our data. We can understand your challenges quickly because we have often encountered similar questions elsewhere.
Analyse the positioning, claims and benefits of products to inform your product placement
Learn moreUse our SKU-level product database to refine your product offer
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