In recent years, the widespread prevalence of eye fatigue issues has fostered a significant shift in consumer behaviour, as people increasingly incorporate eye care products into their daily routine. However, this transformation in consumer habits has been accompanied by the growing realisation that traditional eye drops, while effective, can sometimes lead to discomfort and irritation.
In the past, eye drops were typically provided in large dosages to ensure an adequate amount of medication reached the eyes. However, this practice can lead to wastage and unnecessary side-effects.
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Understand the latest market trends and future growth opportunities for the Eye Care industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eye Care industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Eye Care
This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.
See All of Our DefinitionsThis report originates from Passport, our Eye Care research and analysis database.
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