The future prospects for eye care in Vietnam appear promising. As consumers spend greater time in front of digital screens for work and leisure purposes, the demand for standard eye care is expected to rise steadily.
In Vietnam, the rapid advancement of technology and modern lifestyles has led to the growing exposure of children and teenagers to digital screens at an increasingly young age. As new generations continue to grow up surrounded by technology and digital devices, parental control over screen time is often limited.
The competitive landscape of eye care is relatively consolidated due to high trust in major players and their brands, in addition to strong turnover of updated variants by existing names. The dominance of Rohto-Mentholatum Vietnam means that international brands are set to continue to lead eye care over the forecast period, due to their strong financial capability and wide distribution networks.
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Understand the latest market trends and future growth opportunities for the Eye Care industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eye Care industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Eye Care
This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.
See All of Our DefinitionsThis report originates from Passport, our Eye Care research and analysis database.
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