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Megatrends: Shopper Reinvented in the Asia Pacific Retail Sector
Bob Hoyler
Euromonitor International’s Shopper Reinvented megatrend cuts across almost all service industries, from consumer foodservice to travel, with its impact most evident in the retail sector. As a result, as the vast Asia Pacific region emerges as the global retail sector’s new centre of gravity, the forces powering the Shopper Reinvented megatrend are revolutionising the retail space within the region.
Shoptalk Fall 2024 Shines a Spotlight on Retail Evolution
Bob Hoyler
From 16th to 18th October, US-based retail events organiser Shoptalk held its first ever Shoptalk Fall conference at McCormick Place in Chicago. With many of the most prominent names in retail in attendance, participants were treated to an in-depth exploration of the most important trends currently impacting the retail sector. Euromonitor International was there, and we are delighted to report on some of the highlights.
How Tech Integration Continues to Reshape the Consumer Journey
Marija Milasevic
Nearly every consumer journey now involves a digital component, whether during the search phase or the final transaction. As technology continues to advance, including the implementation of generative AI in retail, consumers' expectations for their online experience have also evolved. The way consumers behave online and what they expect from retailers are transforming as a result. In response, retailers are adapting to these changes by enhancing the online experience using generative AI solutions, AR/VR activities, social media engagement, and other innovative approaches.
Fintechs Are Transforming Three Key Areas of Retail E-Commerce
David Zhang
For retailers looking to overcome slowing online sales growth, partnering with fintech companies to support an embedded finance model can allow them to overcome challenges posed in three distinct areas: payment, lending and financial crime. As a result, by partnering with fintechs, retailers can boost their e-commerce sales while helping the fintechs grow their own revenues and customer bases.
How E-Commerce Is Reshaping the Cola Wars
Rabia Yasmeen
The cola wars between Coca-Cola and Pepsi have long defined the global soft drinks industry. The two market leaders have continuously reshaped the carbonated drinks business through product innovation and marketing, leading to intense competition and unusually high levels of brand loyalty. However, digitisation and changing consumer preferences are leading to structural shifts in cola carbonates, setting up a new showdown between the market leaders as they need to rethink where and how to play.
Hacking Growth through E-Commerce in East Asia
Han Hu
With China, Japan and South Korea accounting for 40% of the value of the global e-commerce market, it is imperative that regional and global players learn to navigate these markets to drive growth in the region. There is no universal approach, but learnings from East Asia’s advanced and competitive e-commerce markets provide strong inputs to formulate winning strategies, in East Asia or beyond.