Prior to COVID-19 arriving in Argentina, consumers had already been facing an economic crisis, with extremely high inflation rates. As a result, the further economic contraction caused by the closure of businesses and the implementation of social distancing safety regulations during the COVID-19 pandemic hit consumers in Argentina particularly hard.
Dried ready meals recorded an above-average performance in ready meals in 2020 as leading supermarket and hypermarket chains – the main e-commerce players in this category – tend not to offer frozen items via their online platforms due to a lack of refrigerated delivery vehicles. This resulted in growth in the packaging unit volumes of key pack types like flexible plastic and folding cartons in 2020, with further growth seen in 2021.
Folding cartons is the main primary pack type in ready meals in Argentina. Folding cartons has a monopoly on primary packaging in frozen pizza and is used by all brands, while flexible plastic is used as secondary packaging to maintain the quality of the product.
The retail volume sales of ready meals are expected to grow over the forecast period. As the threat of COVID-19 subsides and the Argentinian economy begins to recover from the previous years of crisis, this, combined with aggressive discounting by major supermarket and hypermarket chains, will make ready meals more accessible to a wider range of consumers.
As the Argentinian economy recovers and life returns to normal following the COVID-19 pandemic, a number of demographic and lifestyle shifts are expected to take place over the forecast period that will drive growth in ready meals packaging. For example, there is expected to be a rise in single-person households in Argentina as consumers begin to marry later in life and live alone for longer.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Ready Meals Packaging industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Ready Meals Packaging industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of canned/preserved, chilled pizza, chilled, dinner mixes, dried, frozen pizza, frozen ready meals and prepared salads. Note: Ready meals are products that have had recipe ''skills'' added to them by the manufacturer, resulting in a high degree of readiness, completion and convenience. Ready meals are generally accepted to be complete meals that require few or no extra ingredients, however, in the case of canned/preserved ready meals, the term also encompasses meal ''centres’; for dinner mixes, the term encompasses part meals. Some ready meals may require cooking; others may simply need reheating, prior to serving.
See All of Our DefinitionsThis report originates from Passport, our Ready Meals Packaging research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!