For extended periods over the last two years (2020 and 2021), consumers in Indonesia have been in home seclusion in order to curb the spread of the COVID-19 virus in the country. As consumers spent more time at home, home cooking became a more important element of consumers lives.
Although dried ready meals would have seemed to be an ideal easy meal solution during the pandemic, as well as offering stockpiling opportunities, packaging unit volumes in this category continued more or less stagnating in both 2020 and 2021. Dried ready meals have to compete with instant noodles in the Indonesian market and, generally, instant noodle products have a higher level of acceptance and are more popular among local consumers.
The positive performance of flexible plastic as primary packaging was supported by the performance of frozen ready meals in Indonesia in 2021. As in frozen processed meat and seafood, flexible plastic packaging is the dominant packaging type as it is best at maintaining product quality and protecting from water that the products may be exposed to in the chiller cabinet or freezer storage.
Frozen ready meals is expected to see strong growth over the forecast period, as it continues to benefit from home delivery services, while also appealing to the growing demand for simple and convenient meal options. Robust demand for convenient meal options is especially notable among the younger generation, who like to consume mantous and paos for breakfast, as they require little time to prepare and are quite balanced in terms of nutrition.
Shelf stable ready meals are also expected to be recording strong growth in the coming years, supported by demand for convenient meals that have a long shelf life, while also being priced competitively compared to some other formats, such as frozen. This is expected to benefit the packaging unit volume growth of metal food cans used in shelf stable ready meals over the forecast period.
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Understand the latest market trends and future growth opportunities for the Ready Meals Packaging industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Ready Meals Packaging industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of canned/preserved, chilled pizza, chilled, dinner mixes, dried, frozen pizza, frozen ready meals and prepared salads. Note: Ready meals are products that have had recipe ''skills'' added to them by the manufacturer, resulting in a high degree of readiness, completion and convenience. Ready meals are generally accepted to be complete meals that require few or no extra ingredients, however, in the case of canned/preserved ready meals, the term also encompasses meal ''centres’; for dinner mixes, the term encompasses part meals. Some ready meals may require cooking; others may simply need reheating, prior to serving.
See All of Our DefinitionsThis report originates from Passport, our Ready Meals Packaging research and analysis database.
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