Unlocking worlds of opportunity

We are the first destination for organisations seeking growth. We provide truly global insight and data, so you can make strategic decisions with confidence.

Award-winning research into markets, economies and consumers

We provide a knowledge hub, customised research and the right reports to ambitious clients to help you achieve growth.

Subscription

Passport is our award-winning market research knowledge hub for forward thinkers. Demolish doubt and turn your ideas into data-backed strategies. More than 60,000 users are already making commercial decisions using Passport. Are you ready to join them?

Custom Research

Our consulting team specialises in deep exploration of your markets. Whether you are looking for more in-depth analysis of existing data, or to commission original new research we can help guide you on your pathway to growth.

Report Store

Our market research reports are your first step to understanding a category or market. Choose from tens of thousands of reports published annually. Reports are available to download immediately, an ideal solution if you need to understand key market drivers quickly.

Insights

Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our research experts and robust data platform, Passport. Here are your must-read insights for October 2024.

Explore by

Top Three Beauty Innovation Trends

Euromonitor International identified three key innovation trends in beauty and personal care in 2024, utilising the new Passport Innovation portal—an AI-powered platform that measures the incidence of new brand and sub-brand launches at online retailers across 54 FMCG categories and 32 countries. Innovation in curly hair care, proactive skin care, and multifunctional sun care are helping drive product launches and trends in the beauty and personal care market.

Global Food Demand: The Sources of Future Growth

What factors will change the global demand for food in the coming years? There are four which are key: population, macroeconomics, prices, and “soft drivers”. With a firm grasp on all four, understanding large shifts in the food industry becomes much easier.

View all insights

Megatrends: Quantifying Wellness and Experience More in the Australian Beauty Market

In Australia's beauty and personal care market, the Experience More and Wellness megatrends are shaping market dynamics. Consumers are now increasingly prioritising holistic wellbeing, driving demand for products that promote overall health and self-care. This convergence of wellness-focused products and experiential innovation is fostering a dynamic, growth-orientated market in Australia's beauty and personal care industry.

Fastest-Growing Cities in Asia Pacific Offer Strategic Business Opportunities

Global urbanisation is set to maintain momentum over the next decade, with cities in emerging Asia driving urban population and economic growth. A rapidly expanding middle class and rising consumer aspirations for improved lifestyles present lucrative opportunities for businesses to capitalise on. To thrive in these dynamic markets, companies must prioritise understanding shifting demands and tailor their products and services to effectively meet the needs of a diverse consumer base.

View all insights

The Loyalty Game: Key Strategies Driving Brand Success

In the realm of loyalty, a brand’s success hinges on consumers’ consistent engagement with its programme and decoding the best loyalty strategy to increase consumer connection. A well-considered proposition – one that incorporates a compelling call to action, encourages active interactions, and directly addresses consumers’ pain points – helps boost customer retention and captivates newcomers, fostering deeper engagement.

View all insights

The first destination for organisations seeking growth

 

 

With offices around the globe, analysts in over 100 countries, data on 210 countries and research on 99.9% of the world’s consumers, we reveal the beauty and insight in the numbers, opening multiple opportunities that help lead you towards success.

 

Expertise

  • Market sizes, shares and forecasts
  • Industry trends and growth drivers
  • Competitive intelligence on companies and brands
  • Distribution channels of the full retail universe
  • Product claims, positioning and innovation
  • Consumer trends, opinions and lifestyles
  • Economic landscape, business environment and international trade

We combine history and modernity to provide a perfect blend of wisdom and innovation.

We build and own our robust data from reliable sources using a rigorous approach.

Our standardised and accurate methodology allows for cross-country comparisons.

Meeting your research needs

Research essentials

Economies

Our insights on the global economy, business environment and the world’s major cities inform business strategy and pinpoint opportunities and risks.

Learn more

Consumers

Our insights cover everything from income, spending, behaviour and attitudes to demographic changes and household makeup. We help businesses anticipate consumer preferences and stay relevant long term.

Learn more

Our solutions portfolio

Focus areas

Optimise your growth through new market and category opportunities

Man wearing an orange helmet working next to solar panels.

Passport

Subscribe to our award-winning knowledge hub for forward thinkers

Learn more

Custom Research

Guiding you on your pathway to growth

Learn more

Opportunity Assessment

Determine the size of the prize

Learn more

Market Landscape Report

Navigate critical market dynamics

Learn more

Industry Benchmarking

Measure your performance and potential over time

Learn more

Competitive Analysis

Differentiate your offer

Learn more

Passport for Academics

Access professional-level research that successful companies rely on

Learn more

Maximise the channels to be active in and how to stand out

A Warehouse Full Of Colourful Orange Trucks

Passport

Subscribe to our award-winning knowledge hub for forward thinkers

Learn more

Custom Research

Guiding you on your pathway to growth

Learn more

E-Commerce

Eliminate guesswork from tracking online sales

Learn more

Channel Forecasting

Maximise your distribution channels

Learn more

E-Commerce Benchmarking

Custom research to help you win online

Learn more

Passport for Academics

Access professional-level research that successful companies rely on

Learn more

Strengthen investment decisions and methods to attract investment

A Man Smiling And Sticking Orange Notes On A Glass Surface

Passport

Subscribe to our award-winning knowledge hub for forward thinkers

Learn more

Custom Research

Guiding you on your pathway to growth

Learn more

IPO Prospectus

Go public with data-backed confidence  

Learn more

M&A Analysis

Target ideal acquisitions and partnerships

Learn more

Commercial Due Diligence Report

Make confident investment and acquisition decisions

Learn more

Passport for Academics

Access professional-level research that successful companies rely on

Learn more

Enhance your product or service offering through positioning, pricing and promotion

Cold Orange Juice Chilled With Ice

Passport

Subscribe to our award-winning knowledge hub for forward thinkers

Learn more

Custom Research

Guiding you on your pathway to growth

Learn more

Via

SKU level data to refine your product offer

Learn more

Innovation

Track product lifecycle from roll-out to phase-out

Learn more
 

Sustainability

Drive growth with sustainability intelligence

Learn more
 

NPD Tracking

Track new product launches

Learn more
 

Product Positioning

Position your products for success

Learn more
 

Price Tracking

Track online product prices

Learn more
 

Trend Activation

Power innovation by recognising future trends

Learn more
 

Whitespace Analysis

Fuel innovation by addressing unmet needs

Learn more
 

Passport for Academics

Access professional-level research that successful companies rely on

Learn more

Identify and attract your target consumers

Orange box

Passport

Subscribe to our award-winning knowledge hub for forward thinkers

Learn more

Custom Research

Guiding you on your pathway to growth

Learn more

Claim Validation

Validate advertising claims

Learn more
 

Consumer Segmentation

Identify your target audience

Learn more
 

U&A Analysis

Interpret consumer usage and attitude behaviour

Learn more
 

Path-to-Purchase Analysis

Maximise sales across the shopping journey

Learn more
 

Passport for Academics

Access professional-level research that successful companies rely on

Learn more

Navigate global economies and their impact on your business and trade

Red And Orange Trucks In A Warehouse

Passport

Subscribe to our award-winning knowledge hub for forward thinkers

Learn more

Custom Research

Guiding you on your pathway to growth

Learn more

Export Scorecard

Target ideal export markets

Learn more
 

Export Guidebook

Map a path for expansion into foreign markets

Learn more
 

Passport for Academics

Access professional-level research that successful companies rely on

Learn more
;