The outlook is rather promising for bags and luggage in France. While this may not be the case across the category, bags (backpacks, duffel bags) and luggage related to travel and tourism for French consumers who travel abroad and have returned to the office (despite persistent remote/hybrid working models), along with inbound tourists, are likely to perform well.
Some luxury brands are likely to focus on offering bags and luggage with more affordable unit prices to expand their reach and encourage upgrading. For instance, Louis Vuitton launched an advertising campaign in 2023 featuring Lionel Messi surrounded by luggage monogrammed “LV”, which received significant attention.
Large groups are consolidating in bags and luggage. In the premium and luxury segment, such products have high margins, and thus continue to attract new entries.
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Understand the latest market trends and future growth opportunities for the Bags and Luggage industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Bags and Luggage industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Bags and Luggage
Bags and Luggage includes bags and cases which serve common everyday purposes or specific functions during travel, sports, or formal occasions. However, all sports equipment bags (e.g. golf, tennis, and bowling), insulated food and beverage bags, and musical instrument cases are excluded.
See All of Our DefinitionsThis report originates from Passport, our Bags and Luggage research and analysis database.
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