In 2023, home and garden in Canada faced challenges stemming from persistent inflation, notably in food and energy prices, exacerbated by supply chain disruptions and the Russian invasion of Ukraine. These factors contributed to a decline in current value sales across the product area.
Canada's macroeconomic landscape in 2023 witnessed a notable slowdown in construction activity, coinciding with significant population growth, particularly in urban areas, leading to a reduction in living space nationwide. This compaction trend influenced consumer demand across home and garden, sparking interest in innovative product designs aimed at maximising limited living spaces.
In 2023, IKEA maintained its prominent position in home and garden in Canada, particularly within home furnishings. Renowned for its blend of affordability and quality, IKEA remained a benchmark brand, capturing a significant share of the product area.
In 2023, e-commerce sustained its growth trajectory in home and garden in Canada, albeit at a slower pace compared to the pandemic years. Despite the overall performance of the sector, e-commerce continued to gain preference among consumers, driven by advancements in technology and convenience.
As inflation is anticipated to subside and supply chain challenges ease in the forecast period, the declines in home and garden value sales are expected to diminish, with gardening poised to return to positive growth. However, other categories may continue to experience marginal declines.
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Understand the latest market trends and future growth opportunities for the Home and Garden industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
If you're in the Home and Garden industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home and Garden
This project has a strict focus on sales to consumers only. Trade and professional sales are excluded. Home and garden refers to gardening, home improvement, homewares and home furnishings.
See All of Our DefinitionsThis report originates from Passport, our Home and Garden research and analysis database.
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