Beauty and Personal Care

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

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Country Report

Deodorants in Ecuador

Apr 2024

Ecuador has been through a series of economic crises in recent years and, according to Instituto Nacional de Estadísticas y Censos (INEC), more than 60.5% of Ecuadorians are currently underemployed or struggling to make ends meet despite working…

USD 1,195
Country Report

Deodorants in Denmark

Apr 2024

In 2023, deodorants in Denmark reported steady retail volume and current value growth in 2023. Lower inflation had a generally positive influence on overall consumption compared to the previous year. Nevertheless, inflation continued to drive price…

USD 1,195
Country Report

Deodorants in Costa Rica

Apr 2024

Products with more innovative and distinctive functional claims continued to win over new consumers in deodorants in Costa Rica in 2023. One of the most notable examples was Speed Stick Carbon Absorb, which is made with activated charcoal and…

USD 1,195
Country Report

Colour Cosmetics in Serbia

Apr 2024

In 2023, the sales trajectory of colour cosmetics in Serbia was propelled by a resurgence in pre-pandemic lifestyle patterns and the pervasive influence of social media. Platforms like TikTok and Instagram emerged as powerful catalysts, with…

USD 1,195
Country Report

Colour Cosmetics in Malaysia

Apr 2024

Colour cosmetics turned in a positive performance in Malaysia in 2023, with volume and current value sales rising robustly. Premium colour cosmetics enjoyed strong growth thanks to the fuller return of shoppers to store-based outlets, which has…

USD 1,195
Country Report

Colour Cosmetics in Lithuania

Apr 2024

In 2023, colour cosmetics drove strong double-digit retail value growth, driven by rising price points. Retail volume growth was positive in areas such as eye make-up, BB/CC creams and lip gloss, with sales driven by a return to pre-pandemic routines…

USD 1,195
Country Report

Colour Cosmetics in Latvia

Apr 2024

In 2023, colour cosmetics in Latvia witnessed strong growth in retail volume and current value terms. Although this category is subject to fashion trends, overall demand is generally positive. With consumers fully back to normal in both their…

USD 1,195
Country Report

Colour Cosmetics in Kazakhstan

Apr 2024

With COVID-19 related restrictions lifted, the colour cosmetics category witnessed renewed saturation in Kazakhstan in 2023. Product ranges are returning to pre-pandemic levels, reflecting a strong consumer desire after a period of limited choice.…

USD 1,195
Country Report

Colour Cosmetics in Georgia

Apr 2024

Colour cosmetics in Georgia registered moderate constant value and volume growth. Lip products in particular performed well, in terms of value growth, in particular for premium products. In the mass segments, foundation and mascara performed strongly…

USD 1,195
Country Report

Colour Cosmetics in Estonia

Apr 2024

In 2023, colour cosmetics recorded double-digit retail value growth in Estonia, boosted by rising inflation. Price rises led consumers to be more cautious about their spending, with many not wanting to compromise on quality regarding their colour…

USD 1,195
Country Report

Colour Cosmetics in Egypt

Apr 2024

Colour cosmetics saw current value growth in Egypt in 2023. However, volume sales were negatively impacted by the huge leap in prices seen during the year, which occurred in several steps. Prices increased by more than 40% in 2023 following…

USD 1,195
Country Report

Colour Cosmetics in Ecuador

Apr 2024

2023 was a considerably better year for sales of colour cosmetics in Ecuador in comparison with what was seen in the category during 2022, when sales were still being negatively impacted by the COVID-19 pandemic. In particular, some consumers were…

USD 1,195
Country Report

Colour Cosmetics in Denmark

Apr 2024

Colour cosmetics in Denmark registered moderate retail volume and current value growth in 2023. Consumer demand rebounded strongly despite the economic downturn, rising energy costs and higher interest rates, which put pressure on discretionary…

USD 1,195
Country Report

Colour Cosmetics in Costa Rica

Apr 2024

Longwear products continued to gain popularity across colour cosmetics in Costa Rica in 2023. The resumption of pre-pandemic routines was a key driver of demand, in that appreciation for the convenience of longer-lasting formulas increased as…

USD 1,195
Country Report

Beauty and Personal Care in Serbia

Apr 2024

In 2023, beauty and personal care in Serbia witnessed a notable shift driven by inflationary pressures, leading to price increases across all product areas. While value sales experienced growth primarily due to these price hikes, volume sales saw a…

USD 2,750
Country Report

Beauty and Personal Care in Qatar

Apr 2024

In 2023, Qatar is witnessing a surge in beauty and personal care, driven by a burgeoning interest in various grooming products and services. With a flourishing salon and spa industry offering an extensive range of treatments, Qatar's affluent…

USD 2,750
Country Report

Beauty and Personal Care in Malaysia

Apr 2024

Beauty and personal care in Malaysia continued to rise in 2023, still benefiting from 2022’s lifted restrictions reopened borders. The continued return of tourism and resumption of in-person work and study, as well as increased socialising, had a…

USD 2,750
Country Report

Beauty and Personal Care in Lithuania

Apr 2024

In 2023, beauty and personal care in Lithuania saw positive retail value growth, driven by price inflation and a heightened demand for products following a return to socialising post-COVID-19. While inflation was present, price increases were lower…

USD 2,750
Country Report

Beauty and Personal Care in Latvia

Apr 2024

In 2023, beauty and personal care in Latvia registered strong double digit current value growth for the second consecutive year. Price inflation was less severe compared to 2022 supporting a mild recovery in consumer purchasing power, although much…

USD 2,750
Country Report

Beauty and Personal Care in Kazakhstan

Apr 2024

Global geopolitical events in 2023 spurred a shift in investments, with a portion of funds from large companies flowing from Russia to Kazakhstan. This influx of immigrants, businesses that were relocated, and newly recruited personnel bolstered…

USD 2,750
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