Traditionally, flexible aluminium/paper was the dominant pack type for gum, offering a lightweight and convenient packaging for on-the-go gum chewers. This packaging format, often in the 15g size, was seen as being ideal for individual consumption or portability and had been the go-to choice for many years.
Over the forecast period, total confectionery packaging unit volumes are expected to record a positive, if modest, CAGR in Malaysia. Chocolate confectionery is expected to be the main driver of growth, with gum and sugar confectionery expected to see declining packaging unit volumes.
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Understand the latest market trends and future growth opportunities for the Confectionery Packaging industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Confectionery Packaging industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Confectionery Packaging
This is the aggregation of chocolate confectionery, gum and sugar confectionery.
See All of Our DefinitionsThis report originates from Passport, our Confectionery Packaging research and analysis database.
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