The healthy growth momentum of topical germicidals/antiseptics in China in the review period, partially fuelled by the success of dominant player Bactroban, is attracting new competitors, with the competition therefore set to heat up in the forecast period. Traditionally more of a niche within the broader Chinese dermatologicals landscape than antifungals or antipruritics, this category has expanded quickly due to Bactroban’s effective consumer education.
Nappy (diaper) rash treatments is anticipated to continue to see retail current value growth in China in the forecast period. However, the rate of increase is expected to gradually decelerate due to the declining birth rate and a shrinking infant population.
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Understand the latest market trends and future growth opportunities for the Dermatologicals industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Dermatologicals
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.
See All of Our DefinitionsThis report originates from Passport, our Dermatologicals research and analysis database.
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