The pet humanisation and premiumisation trends have been slower to enter other pet food than dog and cat food. However, increasingly products for small mammals are seeing new launches that can be seen to fit into these trends.
Food supplements are becoming a more common feature of small mammal and reptile food as consumers start to pay more attention to the health of their pets, including investing in preventative health measures. For example, Quiko Vitacombex is a multivitamin juice designed to supplement the diet of rodents and rabbits, with it contributing to the general wellbeing of dwarf rabbits, rabbits, guinea pigs, chinchillas and hamsters.
The ongoing energy crisis and rising prices has resulted in a growing number of consumers becoming unwilling to continue looking after reptiles in 2023/2024, with these pets typically needing to have heated environments because they are cold-blooded. In early 2023, associations were seeing a jump in the number of abandonments of these pets and were sometimes seeing as many as 10 different species of reptiles being dropped in one go.
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Understand the latest market trends and future growth opportunities for the Other Pet Food industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Pet Food industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Other Pet Food
This is the aggregation of bird, fish and small mammal/reptile foods.
See All of Our DefinitionsThis report originates from Passport, our Other Pet Food research and analysis database.
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