The spectacles category is expected to see healthy growth over the forecast period, with notable opportunities for the industry in Indonesia in both the corporate and the personal segments. However, each segment has its own characteristics and strategies.
During the review period, an Indonesian local eyewear brand, SATURDAYS, continued to carry out its mission to provide access to affordable eyewear throughout its local market through an omnichannel experience supported by technology, as it engaged in outlet expansion across various cities across Indonesia. SATURDAYS deepened its product offering by launching a more affordable children's collection and Vibe series.
As the corporate segment offers notable potential, many optical goods stores players are trying to tap into this market. For example, Optik Melawai is looking optimistically at the corporate market and the company is trying to engage with employers and increase their awareness of the importance of providing optical programmes as part of the benefits they offer their employees, as well as the importance of having an eyewear company partner that is reliable and able to provide the best service, with a wide-reaching network and an offer of products that are suitable and can meet the needs of employees at all levels.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Spectacles industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Spectacles industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Spectacles
This is the aggregation of spectacle frames, spectacle lenses and readymade reading glasses.
See All of Our DefinitionsThis report originates from Passport, our Spectacles research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!