Consumers will become more discerning when selecting spectacles as they see themselves as choosing a product that will be form a part of their face and thus a first impression. This will encourage greater willingness to shell out more money for high-end options.
Though mass consumers will remain focused on price, the spectacles market will see increased dynamism through greater product variety during the forecast period. Both function and fashion are key concerns when come to spectacles, for Thais, and this will lead to more offerings such as Asian-fit items or exclusive collections launched by urbanised distributors who want to capture demand among sophisticated consumers.
The forecast period will see a further rise in myopia cases in Thailand, contributing to growth in spectacles as screentime increases and results in more myopia and other eye-related issues. This will be seen in children, especially, while office workers will also be spending longer times staring at screens.
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Understand the latest market trends and future growth opportunities for the Spectacles industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Spectacles industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Spectacles
This is the aggregation of spectacle frames, spectacle lenses and readymade reading glasses.
See All of Our DefinitionsThis report originates from Passport, our Spectacles research and analysis database.
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