Turkish consumers are expected to continue paying more attention to their vision and will likely take more regular visits to their optometrist to get up-to-date prescriptions. The country’s ageing population, rising rates of myopia among the young and presbyopia among those over 40 will continue to contribute to the growing demand for vision healthcare, thus driving steady growth in spectacle frames and lenses.
Myopia control products have already started to be recommended more frequently by optometrists and opticians in Turkey. These products tap into the health and wellness trend and the growing focus on preventative health, with many parents keen to prevent their children developing more serious vision problems if possible.
The prevailing economic uncertainty in the country is expected to result in consumers continuing to show a more conservative approach to spending in the early part of the forecast period. Many Turkish consumers will likely continue to look to try to save money and will therefore postpone purchase of non-essential items like a second pair of spectacles.
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Understand the latest market trends and future growth opportunities for the Spectacles industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Spectacles industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Spectacles
This is the aggregation of spectacle frames, spectacle lenses and readymade reading glasses.
See All of Our DefinitionsThis report originates from Passport, our Spectacles research and analysis database.
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