Womenswear is anticipated to witness a modest uptick in value growth, accompanied by stagnant volume growth throughout the forecast period. The driving force behind this growth is the casualisation trend, where consumers increasingly favour comfortable, functional, and versatile womenswear that seamlessly aligns with their lifestyles.
Women’s swimwear is poised for robust value growth in the forecast period, coinciding with the gradual recovery of tourism and travel from the pandemic's impact. Noteworthy innovations within the category include the 2023 launch of Watertex by SRTX, the company renowned for developing Sheertex unbreakable sheer hosiery.
The forecast anticipates a growing impact of technology on womenswear, with brands and manufacturers integrating innovative technologies across the manufacturing process. This approach aims to deliver more personalised and sustainable womenswear.
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Understand the latest market trends and future growth opportunities for the Womenswear industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Womenswear industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Womenswear
This is the aggregation of women's outerwear and women's underwear, nightwear and swimwear.
See All of Our DefinitionsThis report originates from Passport, our Womenswear research and analysis database.
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