Despite a projected decline in volume sales over the forecast period, dog food in the UK is anticipated to record positive value growth (at constant 2024 prices), primarily fuelled by the ongoing trend of premiumisation. One course shaping the future of dog food is the convergence of human dietary habits and the growing awareness of the importance of fresh, nutritious food for pets.
Non-traditional retail channels are showcasing resilience and success despite prevailing economic challenges in the country. One standout trend is the increasing prevalence of subscription models, with DTC leaders such as Tails.
As consumers increasingly prioritise eco-conscious choices, dog food players are responding with innovative protein alternatives to meet these demands. One significant trend gaining traction is the incorporation of insect-based ingredients.
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Understand the latest market trends and future growth opportunities for the Dog Food industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dog Food industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dog Food
This report originates from Passport, our Dog Food research and analysis database.
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