The rise in demand for true wireless stereo (TWS) earbuds will drive significant growth predicted for headphones over the forecast period. On the other hand, demand for wireless earphones is expected to further decline due to stiff competition and the shift in consumer preference for convenient TWS earbuds.
Since the pandemic, the number of consumers playing video games has continued to increase in Singapore. According to Euromonitor International’s Voice of the Consumer: Lifestyles Survey 2023, 29% of online consumers in Singapore play video games on a weekly basis.
Despite the fact that many local consumers still rely on appliances and electronics specialists for in-person advice and product testing before making a purchase, the distribution of headphones continues to be dominated by e-commerce in Singapore. This is because headphones are a small and lightweight product, and thus well-suited for shipping.
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Understand the latest market trends and future growth opportunities for the Headphones industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Headphones industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Headphones
This category only covers products designed for retail sale and consumer usage. Products bundled for free as part of computers or mobile sales will be excluded. It includes Wireless Headbands, Wireless Earphones, and TWS earbuds. Headphones priced below US$100 are categorized as mass headphones. Headphones priced US$100 and above are categorized as premium headphones.
See All of Our DefinitionsThis report originates from Passport, our Headphones research and analysis database.
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