Home insecticides are expected to face stable volume and constant value growth over the forecast period. This category is far from maturity and has strong potential for growth, with scope for new brands and products to emerge.
Players are forecasted to invest in new product developments, as a means of sparking consumer interest. There will be a focus on improving convenience, especially in electric insecticides.
Spray/aerosol insecticides will remain a popular option for most consumers, gaining awareness as modern retail expands across the country. Its popularity will also be stimulated by the lower price and convenience of this format.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Insecticides research and analysis database.
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