With urbanisation set to continue, the tropical climate creating the perfect environment for insects to flourish, and the continued rise in mosquito-borne diseases such as dengue, home insecticides is expected to maintain dynamic retail volume and current value growth in the forecast period. Despite the availability of more modern formats, insecticide coils is expected to remain the second most popular format after spray/aerosol insecticides, and will maintain stable retail volume sales over the forecast period as a whole.
SC Johnson’s Baygon brand has established itself as the preferred brand for the majority of households in the Philippines, accounting for more than three quarters of value sales in 2023. Even in the absence of significant competition, SC Johnson consistently offers a wide array of options for consumers, ranging from various product formats and bug types targeted, to variants with different fragrances.
A growing number of consumers are expressing concerns about the potential health hazards of chemical insecticides, as discussed above with reference to insecticide coils. Consequently, there is heightened interest in products that are deemed safe for both humans and pets.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Insecticides research and analysis database.
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