There will be further healthy value and volume growth in home insecticides over the forecast period. Ongoing climate change is leading to longer, hotter summers and this will increase the insect population, and also increase insect-borne diseases, and this in turn will drive increased volume sales of home insecticides.
While SC Johnson will continue to lead, the company will have to increasingly compete with smaller players, though it is unlikely to face a threat from private label. All the same, with only a handful of players having a presence, home insecticides will be heavily dependent on future investments from SC Johnson.
Consumers will be more aware of the negative aspects of spray/aerosol products, including the harmful effects of certain chemicals in spray/aerosol products. As a result, some consumers will look to more natural or eco-friendly products instead.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Guatemala with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Insecticides research and analysis database.
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