Laundry Care in Dominican Republic

February 2024
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USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Laundry Care industry in Dominican Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Laundry Care industry in Dominican Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Laundry Care in Dominican Republic report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Laundry Care in Dominican Republic?
  • Which are the leading brands in Laundry Care in Dominican Republic?
  • How are products distributed in Laundry Care in Dominican Republic?
  • How is the rise of e-commerce changing the retail and competitive landscape?
  • How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
  • How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Laundry Care products?
  • Where is future growth expected to be most dynamic?
  • How important will sustainability and recycling be in generating future growth?
Download Table of Contents

Laundry Care in Dominican Republic - Category analysis

KEY DATA FINDINGS

Inflation continues to impact purchasing behaviour
Unilever Dominicana comes under growing pressure from cheaper alternatives
Local brand Brillante seeks to connect with women via empowering messages
Consumers migrate towards liquid detergent format
Micro-segmentation to gain momentum in laundry care
Cuaba bar soap to remain a tried and tested favourite
Table 1 Household Possession of Washing Machines 2018-2023
Table 2 Sales of Laundry Care by Category: Value 2018-2023
Table 3 Sales of Laundry Care by Category: % Value Growth 2018-2023
Table 4 Sales of Laundry Aids by Category: Value 2018-2023
Table 5 Sales of Laundry Aids by Category: % Value Growth 2018-2023
Table 6 Sales of Laundry Detergents by Category: Value 2018-2023
Table 7 Sales of Laundry Detergents by Category: % Value Growth 2018-2023
Table 8 NBO Company Shares of Laundry Care: % Value 2019-2023
Table 9 LBN Brand Shares of Laundry Care: % Value 2020-2023
Table 10 NBO Company Shares of Laundry Detergents: % Value 2019-2023
Table 11 LBN Brand Shares of Laundry Detergents: % Value 2020-2023
Table 12 Forecast Sales of Laundry Care by Category: Value 2023-2028
Table 13 Forecast Sales of Laundry Care by Category: % Value Growth 2023-2028

Home Care in Dominican Republic - Industry Overview

Home care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for home care?
Table 14 Households 2018-2023
Table 15 Sales of Home Care by Category: Value 2018-2023
Table 16 Sales of Home Care by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Home Care: % Value 2019-2023
Table 18 LBN Brand Shares of Home Care: % Value 2020-2023
Table 19 Penetration of Private Label in Home Care by Category: % Value 2018-2023
Table 20 Distribution of Home Care by Format: % Value 2018-2023
Table 21 Distribution of Home Care by Format and Category: % Value 2023
Table 22 Forecast Sales of Home Care by Category: Value 2023-2028
Table 23 Forecast Sales of Home Care by Category: % Value Growth 2023-2028

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Laundry Care

  • Carpet Cleaners
    • Dryer Sheets
    • Liquid Fabric Softeners
    • Colour Safe Laundry Bleach
    • Fabric Fresheners
      • In-Wash Spot and Stain Removers
      • Pre-Wash Spot and Stain Removers
    • Starch/Ironing Aids
    • Water Softeners
      • Blues/Bluing
      • Colour Catchers
      • Colour Enhancers
      • Laundry Sanitiser
      • Scent Booster
      • Whiteners
      • Other Other Laundry Aids
        • Standard Powder Detergents
        • Concentrated Powder Detergents
        • Compact Powder Tablet Detergents
        • Liquid Tablet Detergents
        • Standard Liquid Detergents
        • Concentrated Liquid Detergents
      • Standard Powder Detergents
      • Standard Liquid Detergents
      • Concentrated Powder Detergents
      • Concentrated Liquid Detergents
      • Compact Powder Tablet Detergents
      • Liquid Tablet Detergents
      • Bar Detergents
      • Hand Wash Detergents
      • Fine Fabric Detergents

Laundry Care

This is the aggregation of laundry detergents, fabric softeners, carpet cleaners and laundry aids.

See All of Our Definitions
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This report originates from Passport, our Laundry Care research and analysis database.

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