Economic recovery is expected to lead to a solid performance for savoury snacks over the forecast period, as consumer disposable incomes improve. The continued rapid increase in urbanisation will drive demand for this category’s products as urban consumers on the move seek a variety of snack options.
Competitive activity is also likely to support higher demand for savoury snacks. While historically most savoury snacks categories have been dominated by international players, local manufacturers have entered into segments like potato chips, puffed snacks, and popcorn to increase the affordability of such products, boosting demand.
Popcorn and puffed snacks will see the most impressive retail volume growth over the forecast period. In popcorn, the entry of local brands over the review period, including Fun Snax and Pop Star, boosted the popularity of popcorn, which had previously been a premium snack.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Nigeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Nigeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See All of Our DefinitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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