The increase in Chile’s temperatures and the further entry of new brands with competitive prices will help drive up demand for air treatment products over the forecast period. Driven by dynamic growth predicted for air conditioners, consumers will likely update or upgrade these small appliances to ensure optimum functionality, and thus air conditioners is set to increase household penetration.
The health and wellness trend, which also relates to better hygiene and cleanliness in the home, is set to foster innovation within air treatment products. Santiago, Chile’s capital where half of the country’s population resides, is a city filled with allergens and pollution, and thus some consumers are willing to spend marginally more to have features that address their needs and concerns.
The end of the special charge period during the winter months, when Chileans’ electricity bills increase as part of a programmed rise in prices that occur annually during high peak demand, is likely to encourage consumers to purchase air conditioners that also offer heating functionality. This can help reduce costs by only purchasing one appliance with different settings.
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Understand the latest market trends and future growth opportunities for the Air Treatment Products industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Treatment Products industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Air Treatment Products
This category includes all cooling (window, room and split air conditioners, desk fans, standing fans, tower fans, air coolers and ceiling fans), dehumidifiers, humidifiers, air purifiers.
See All of Our DefinitionsThis report originates from Passport, our Air Treatment Products research and analysis database.
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