French consumers are becoming increasingly attentive to their health, and this includes their dental health. A beautiful smile with white and healthy teeth has become an important criterion in recent years.
There is a relatively high penetration rate for the body shavers category, even though younger consumers tend to have two appliances, for the beard and other hair. Brands like Manscape leverage strong marketing and communication tools to drive sales by appealing specifically to male consumers.
Online marketplaces are set to become an increasingly important distribution channel for personal care appliances in the French market during the forecast period. The channel benefits from providing access to a wide range of brands from Asia that offer low prices, which appeal to younger generations who are looking for better deals and display little loyalty to particular brands.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Personal Care Appliances industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Personal Care Appliances industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Personal Care Appliances
Personal care includes hair care appliances, body shavers, electric facial cleansers, oral care appliances and other personal care appliances.
See All of Our DefinitionsThis report originates from Passport, our Personal Care Appliances research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!