Megalabs Bolivia continues to lead in the sales of topical analgesics, primarily through its Flogiatrin brand. The company has gained market share by investing in advertising, enhancing its presence at points of sale, and ensuring widespread distribution.
Drug smuggling poses a significant threat to the pharmaceutical industry in Bolivia, particularly in the analgesics segment, where illegal products are sold in open markets. This trend is exacerbated by a shortage of medicines in the public health system and rising prices in pharmacies, prompting consumers, especially those in lower-income segments, to seek cheaper alternatives.
The segmentation of analgesic products in Bolivia is still relatively immature, primarily focusing on general pain relief. Some initiatives are emerging, such as products aimed at alleviating altitude sickness, like Sorojchi Pills (Laboratorios Crespal), targeting tourists visiting high-altitude areas.
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Analgesics
Analgesics cover systemic and topical pain relievers. Products which include a pain-relief ingredient in addition to another core function are excluded (e.g. a sore throat remedy which includes paracetamol is excluded from the analgesics and instead is included in pharyngeal remedies).
See All of Our DefinitionsThis report originates from Passport, our Analgesics research and analysis database.
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