Demand for analgesics is projected to grow steadily over the forecast period, though it will remain primarily concentrated in acetaminophen and topical analgesics/anaesthetic. Most Malaysians are expected to use analgesics only on an occasional basis, but as education and awareness around self-medication increases, consumers are likely to become more proactive in managing their pain independently, rather than relying on medical professionals.
As consumers return to busy lifestyles outside the home, they are likely to increasingly demand products which can provide fast and effective pain relief. Given the fragmented nature of the category, players which can provide the best results will have a key advantage, especially if backed by effective marketing, both online and offline.
In terms of distribution the focus will likely remain on health and beauty specialist retailers. When required to buy analgesics, most consumers usually visit brick and mortar outlets in order to achieve immediate relief rather than having to wait for the products to be delivered if purchasing online.
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Understand the latest market trends and future growth opportunities for the Analgesics industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Analgesics industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Analgesics
Analgesics cover systemic and topical pain relievers. Products which include a pain-relief ingredient in addition to another core function are excluded (e.g. a sore throat remedy which includes paracetamol is excluded from the analgesics and instead is included in pharyngeal remedies).
See All of Our DefinitionsThis report originates from Passport, our Analgesics research and analysis database.
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