E-commerce is growing in importance for sales in colour cosmetics, with this trend expected to continue over the forecast period. Enhanced product variety and faster delivery times have increasingly drawn consumers to online shopping, facilitated by innovative technologies such as artificial intelligence and augmented reality.
Colour cosmetics is poised for ongoing dynamism, in both sales and style trends. In addition to evolving trends such as seen with the aforementioned "Belica" aesthetic, we also expect an ongoing focus on natural looks – but with a modern twist.
In the beauty industry, dermocosmetics and "clinically tested" products that offer added skin care benefits are increasingly in demand, and this trend is expected to strengthen further over the forecast period. Colour cosmetics which combine high-quality ingredients with affordability are poised to become market leaders in this context.
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Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Colour Cosmetics
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.
See All of Our DefinitionsThis report originates from Passport, our Colour Cosmetics research and analysis database.
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