Over the forecast period, colour cosmetics in New Zealand is projected to see a growth in sales, with this growth being driven by products that are positioned as for minimalist beauty. This trend is driven primarily by the COVID-19 pandemic which saw consumers move away from over-the-top looks.
New Zealand’s Environmental Protection Authority (EPA) has announced plans to ban perfluoroalkyl and polyfluoroalkyl substances (PFAS) from beauty products by 2025. PFAS are synthetic chemicals that are commonly used in lipsticks, mascaras, and foundations to improve the product’s spreadability, shine, consistency, stability, and water-resistant properties.
Mica and palm oil are used widely in nail polish, highlighter, foundations, blush, bronzer, and lipstick, and these ingredients are often sourced from countries vulnerable to child labour. With the lack of transparency, however, consumers and brands are unable to identify the source of these ingredients and are at risk of using unethically sourced ingredients in products.
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Understand the latest market trends and future growth opportunities for the Colour Cosmetics industry in New Zealand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Colour Cosmetics industry in New Zealand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Colour Cosmetics
This is the aggregation of facial make-up, eye make-up, lip products, nail products and colour cosmetics sets/kits.
See All of Our DefinitionsThis report originates from Passport, our Colour Cosmetics research and analysis database.
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