The growth in the forecast period is poised to be primarily driven by the ongoing protein transition, as consumers increasingly favour plant-based proteins over meat. This shift is actively promoted by the government and processed vegetable manufacturers like Bonduelle and Hak.
In 2024 and beyond, efforts to stimulate healthy eating are expected to gain momentum. Initiatives like the national prevention accord, jointly established by the government and industry partners, aim to promote a healthier lifestyle, including encouraging diets with higher fruit and vegetable consumption.
E-commerce is expected to continue its growth trajectory, propelled in part by the success of grocery retailers in promoting their online services and expanding their capacity through fulfilment centres and delivery infrastructure.
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Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Fruit and Vegetables industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.
See All of Our DefinitionsThis report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
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