As South Korea’s low birth rate and ageing society are expected to persist, milk formula is expected to continually encounter difficulties over the forecast period. Therefore, the dairy industry is shifting its focus from the milk formula business to expanding and producing protein powders and foods targeting older consumers.
While prepared baby food and other baby food are set to continue growing, supported by a wide variety of products, there is still room for further expansion as they have yet to fully cover the range of foods and snack types consumed by adults. For example, Foody Buddy’s instant noodles is a strong example of a product that successfully targets the needs of children by reducing the strong tastes of original instant noodles through innovation.
Many players are not only offering milk formula, but are also promoting different baby food products together, making it easier to boost sales and strengthen customer retention in the long term. For consumers, continuing to purchase from a single brand's online store offers long-term discounts and benefits.
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Understand the latest market trends and future growth opportunities for the Baby Food industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby Food
This is the aggregation of milk formula, prepared, dried and other baby food.
See All of Our DefinitionsThis report originates from Passport, our Baby Food research and analysis database.
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